MECM30013 Marketing Communications (University of Melbourne): rated 4.5/5 overall, difficulty 3.0/5 (higher is harder), would-recommend 5.0/5 across 13 reviews collected on UniMelb Wall.
MECM30013 is a University of Melbourne course taught by the Faculty of Arts in Media and Communications. This page brings together its handbook details and what UniMelb students say about it.
Review data updated 2026-10-24.
Chinese title: 营销传播
Type: Undergraduate subject
Subject area: Media and Communications
Faculty: Faculty of Arts
Level: Undergraduate Level 3
Handbook year: 2026
This subject focuses on the development, management and control of marketing communications, both locally and internationally. Topics will include advertising, sales promotion, public relations, and other elements of the marketing communications mix.
MECM30013 has 13 scored reviews: overall 4.5/5 · usefulness 4.7 · difficulty 3.0 · would-recommend 5.0 (all out of 5; higher difficulty means harder).
Sources: 1 review by UniMelb students on UniMelb Wall (4.0/5 overall); 8 StudentVIP reviews (average 4.6 stars); 4 Reddit comments that an AI model judged to be reviewing this course (average would-recommend 4.3/5).
On Reddit: "Marketing Communications was really enjoyable and straightforward - they tell you how to do the assignment and you basically read from a textbook each week. As long as you stick to the subject content it's pretty easy (you don't create marketing materials, you only create a mark…"
On Reddit: "I did this subject last year. Whether its a wam booster or not is quite subjective, but for me (as an arts student), yes. The assignments are not harshly marked, the teaching staffs are more than great, and very interesting content. Idk about your standard, but I got 78 (H2A) in…"
The course panel on UniMelb Wall shows every review and discussion in full.
Q: Is MECM30013 hard?
A: Students rate MECM30013's difficulty 3.0/5 on average (higher is harder), which makes it moderately difficult.
Q: Is MECM30013 worth taking?
A: Averaged over 13 reviews: would-recommend 5.0/5, usefulness 4.7/5, overall 4.5/5.
Q: Which faculty teaches MECM30013, and when is it offered?
A: MECM30013 is taught by the Faculty of Arts. Check the official handbook for the current year.
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